Focusing on the value of certified specialists in family medicine – scope of practice, breadth of knowledge, certification – that builds relationships for comprehensive care.
Creative Strategy
Concept
Art Direction
Scriptwriting
Storyboarding
Video Editing
Storyboard (1/3)
Storyboard (2/3)
Storyboard (3/3)
Brand Video
Raised awareness for the work the engineering community does for public safety and innovation through a comprehensive brand refresh; series of campaigns, social ads, full website revamps, and benchmarking reports.
Creative Strategy
Concept
Art Direction
UX/UI
Website Design
Print & Digital
Website Design 2019
Logo Refresh
Promoted the value of certified dermatologists – diversity of their essential roles and the results of their efforts towards patient care.
Creative Strategy
Concept
Art Direction
Scriptwriting
Storyboarding
Video Editing
Storyboard (1/3)
Storyboard (2/3)
Storyboard (3/3)
Campaign Video
Elevated the brand identity and shaped the customer journey for a boutique intelligent marketing solutions company; ensured every design touchpoint was cohesive, seamless and purposeful.
Creative Strategy
Concept
Art Direction
UX/UI
Website Design
Print & Digital
Focused magazine ad that advocated optimal patient care, shaped forward-thinking healthcare policies, set the standard in medical imaging excellence, and highlighted the value of membership.
Concept
Art Direction
Print & Digital
Modernized the digital presence and refreshed the brand identity system; streamlined the user experience and visual impact for an organization advocating for the asset-backed financing, vehicle, and equipment leasing industry in Canada.
Creative Strategy
Concept
Art Direction
Technical Writing
UX/UI
Website Design
Digital
Thoughtfully designed report raised awareness, highlighted essential metrics and personal stories, and celebrated a milestone dedicated to mental health support and recovery.
Concept
Art Direction
Print & Digital
Optimized the user experience and redesigned the user interfaces to maximize accessibility, social sharing, and overall engagement; improved functionality and visual communication, championing financial literacy.
Creative Strategy
Concept
Art Direction
UX/UI
Website Design
Digital